Canopy HR partners with cannabis companies of all sizes to provide a top-shelf selection of business solutions intentionally designed to add value to the entire employee experience. Building culture from the ground up, these smart practices always express themselves positively in finished products and the end-user experience. Let’s learn more.

Do you remember when we all used to sit around a smoke sesh and imagine how cool it would be when weed is legal and we can finally do what we love for a living – deal with regulatory compliance headaches, juggle employee benefits, payroll, hiring, and firing, and other administrative burdens? No? Neither do we, but that is the reality in today’s adult-use cannabis markets.

Fortunately, there is now a full-spectrum solutions provider called Canopy HR whose mission is to free cannabis operators from the day-to-day drudgery of red tape and paperwork, while helping them establish a sustainable business culture that respectfully infuses some long-overdue professionalism into grassroots cannabis culture.

At Beard Bros Pharms, we push the catchphrase “There Is No SOP For Culture”, but a recent meeting with the crew at Canopy HR reminded us that there are different kinds of culture at play in this industry.

When you see the word on our shirts, we are talking about cannabis culture, and more broadly, counterculture, where hard knocks are held in high regard.

But, in a business sense, establishing culture within a company often comes down to whether or not the employees feel a sense of purpose and see themselves as a part of the bigger picture. This matters more than you may think.

As Canopy HR Division President Joel Pearson puts it, “Companies that proactively put culture first, retain employees at a substantially higher rate than companies that ignore culture.”

When you look at entry-level jobs in the cannabis space – budtenders, receptionists, security, general labor, etc. – turnover is often high. More often than not, however, that employee was lured away for fifty cents an hour, or less. They left due to the work culture, or lack of one.

Pearson underscores this point, noting that “The cost of replacing an employee on average is approx 50–60% of the employee’s annual wages.”

Canopy HR is the Key that Unlocks the True Potential of Regulated Cannabis Markets

Canopy HR clients leverage economies of scale via a multi-industry network of resources, often reducing their rates across the board. This allows them to bolster benefits such as 401 (k) plans, health care plans, payroll services, workers’ compensation, and cannabis-based HR guidance, helping them gain or maintain stability whether in a time of growth or contraction.

Whether you are launching a new cannabis brand, winding one down, or just looking to streamline and modernize an existing business, Canopy HR is a one-stop shop to help you take all of those hats off of one head and delegate critical human resources services to a professional partner you can trust.

With a national sales team comprised of cannabis culture and industry insiders, and a highly experienced and cannabis-forward team of underwriters and executives, Canopy HR puts a personal touch on client relations, offering direct support to customize a company culture blueprint and even help you build it out. 

The brands that benefit most from teaming up with Canopy HR are those that see the big picture and integrate Canopy HR services and strategies into their long-term planning. For example, quarterly reviews by Canopy HR may feature recurring benchmarks for pain points like employee turnover, highlighting patterns and actionable solutions. 

While you work hard to build and grow your brand and business, you can rest assured that your employees are motivated to help advance those goals. With Canopy HR, you become an “employer of choice” and a magnet for both talented new hires and conscious consumers. 

Think of them like a vertically integrated operator, but growing happy, healthy employees instead of plants.

It was cool to see Canopy HR as an exhibitor at the last Hall of Flowers show, especially because they shared their booth space with one of their clients, providing much more than a proof of concept, but giving that cannabis brand exposure to an incredibly influential B2B crowd.

More recently, the Canopy HR team presented a webinar alongside the Michigan Cannabis Regulatory Agency, where they examined how best to navigate the intersection of key HR challenges and future opportunities in the cannabis industry.

Canopy HR: Fortune 500 Benefits for 420 Friendly Brands

Just as a multifaceted employee benefit and retention package offers transparency and cultivates trust from within, Canopy HR is very transparent with its options and pricing. They work with you to determine your specific needs, they evolve with you in this turbulent industry, and together you leverage their vast network to optimize your solutions.

Here are just some of the benefits of teaming up with Canopy HR.

• Reduce your administrative drag
• Enhanced local, state, and federal compliance
• Access to better benefits for employees
• HR expertise customized for your brand or business
• Cost savings across the board
• Improved employee retention
• Returns your focus to core business and lets you do what you do best

Many of us come from an era long before legalization, when “employee benefits” meant letting the trimmer keep the scissor hash, and “employee retention” came down to how many pounds they could clean up per day.

That didn’t really cut it then, fam, and it really doesn’t cut it now.

Canopy HR offers a full crop of low-cost, high-retention HR solutions and incentive packages for success-minded, community-driven cannabis companies. “Most people enter the industry for the love of the plant,” Pearson says, “but long-term success comes from building the kind of culture people want to stay in.”

You can learn more and talk one-on-one with a Canopy HR rep by visiting https://canopyhrsolutions.com/ 

At Canopy HR, your growth is covered.

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